How can hotels wow millennials?  

How can hotels wow millennials?  

With $2.5 trillion in spending power, millennials comprise 23% of the world’s population. While those statistics alone are enough to interest marketers, the fact that millennials are upending traditional consumer behavior  is equally intriguing. Millennials, born...
Are Staycations here to stay?

Are Staycations here to stay?

If there’s a long weekend coming up, would you go on a staycation? The word ‘staycation’ was coined in 2003 to imply a relaxing holiday that requires little or no travel. Instead, staycationers book into a hotel in or near their city, sample the local sights, enjoy...
12 ways to personalize guest experience at hotels

12 ways to personalize guest experience at hotels

Drive-thru menus at fast food chains make suggestions based on your order, the weather and location, while online fashion retailers are creating virtual fitting rooms with unique avatars for each customer. As personalization seeps into every aspect of life, guests...